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How to keep an eye on your business

Do you know where your money is going? Do you know how many sales your business is generating?

It is vital to keep an eye on your business at all times, not only because you need to, but because without knowing this basic information, there is no way to know If you are on the path to grow the business or are simply working to cover the expenses. [More]
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Financial Startup Company

Self-Employed vs Limited Company

Do you know what are the differences? What are the advantages and disadvantages? What to do if you want to register as self-employed or set up a limited company? All is explained, read on... [More]

How to give your website instant SEO love…

If you have a new business and indeed a new website – you’ll want to drive as much relevant traffic to it as possible. Generally, to get large volumes of high quality traffic, you need your site to perform well in search engines. That’s where S.E.O (search engine optimization) and link building comes into play. [More]

the importance of a business phone number

When most people set up their new start-up company or freelance business, they usually use their mobile number as the main phone number to contact. This is OK but, depending on the business it can seem a little un-professional. If your new business is a “mobile” business e.g. a pet sitter or mobile car bodywork sprayer then for sure a mobile phone number is definitely the most practical, although you can still get a proper phone line set up which simply forwards to your mobile number. [More]

5 Methods of Advertising Your New Company

So, you've just started a new company, and you've got yourself a shiny new website to go with it - now it's time to sit back and watch the money come flying in, right? Wrong I'm afraid. How will people know where to find you? Do the search engines even know you exist? Can you compete with the competition? You need to get people to your website, this can be achieved through a combination of SEO (Search Engine Optimization), marketing and advertising. Today I'm going to present to you the best methods of advertising. There are many methods of advertising, but not all will be appropriate for all types of businesses - for example a local plumber will clearly need a different form of advertising than a company selling books on-line. Let's take a look at what's available, and who it's appropriate for. [More]

Thinking about writing a blog?

If you have thought about writing a blog (see my previous post on web essentials for reasons on why to write a blog), and need some inspiration or motivation. You should check out this free guide on blogging success. It’s written by a guy who runs PluginID.com – an extremely successful blog site (although not his most successful blog site by far), he earns his money purely through blogging and advertising, and believe me he earns big money and is only about 20 years old. [More]

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